Indian Larry

Indian Larry, A legend in the motorcycle industry
Custom Build Motorcycles, Motorcycle Parts and Apparel

SCOPE OF WORK
Indian Larry is a legend in the realm of custom build motorcycles. He has unfortunately passed on, but his legend still lives on. His team of builders are keeping the Brooklyn based garage bustling.

The design concepts were based on extensive research, competitive analysis, their existing brand, and integration of Indian Larry's persona. A creative brief outlined multiple design directions for a new Web site. The 3 design directions: 1- Scrapbook, 2- Retro 50's, 3- Mechanicalnesss. The focus of the site was to have more interactivity and functionality, in order to enhance and develop the brand and promote the garage.

Indian Larry, A legend in the motorcycle industry Custom Build Motorcycles, Motorcycle Parts and Apparel
SCOPE OF WORK Indian Larry is a legend in the realm of custom build motorcycles. He has unfortunately passed on, but his legend still lives on. His team of builders are keeping the Brooklyn based garage bustling. The design concepts were based on extensive research, competitive analysis, their existing brand, and integration of Indian Larry's persona. A creative brief outlined multiple design directions for a new Web site. The 3 design directions: 1- Scrapbook, 2- Retro 50's, 3- Mechanicalnesss. The focus of the site was to have more interactivity and functionality, in order to enhance and develop the brand and promote the garage.